outhang

london / brand building

brand building in london.

outhang builds brands in London for both companies and individuals: positioning, naming, identity and the site or system that carries it. Identity work starts around £4,500, and because we build as well as design, the brand you approve is the brand that ships.

A brand that only exists in a PDF is a cost. We take positioning through identity and straight into the thing people actually see — the website, the product interface, the emails, the deck — so nothing gets diluted in a handover.

what you get

01

positioning first

What you are, who it is for, and why anyone should care — decided in plain words before a single visual is made.

02

identity that survives contact

Marks, type, colour, motion and tone, designed against real screens and real content rather than a moodboard.

03

built by the same people

We design it and we build it. No brand guidelines being reinterpreted by a developer who was not in the room.

04

for people as well as companies

Founders, creators and public figures get the same rigour: a name, a look and a home that belongs to them.

what it costs

published, not withheld.

the full price guide
identity and positioning
from £4,500
identity plus a custom site
£10,000 – £15,000
brand, site and content system
from £15,000
full venture, idea to launch
£25,000+

questions people ask

How much does branding cost in London?

Identity and positioning work starts around £4,500. Brand plus a custom-coded website is typically £10,000–£15,000. A full venture taken from idea to launch starts at £25,000, and our estimates cap at £100,000.

Do you do naming?

Yes, where the project needs it — including checking the name is actually available as a domain and a company before anyone falls in love with it.

Can you rebrand without rebuilding the website?

Sometimes. If the existing site is structurally sound we reskin it. If it is fighting you, we will say that rather than paint over it.

What do we get at the end?

Working files, a written brand system, and the live thing itself. You own all of it.

the routes in

Each one explained properly, with what it suits and what it does not.

start somewhere

what are you trying to make better?

Answer a few quick questions and we will come back with a price bracket, a timeline and a scope you can hold us to.