background & credentials

certified, and experienced enough to know when not to.

The track record behind the studio, how we pick the route for each project, and the certifications that back it up.

the track record

Ten years of running, founding and building businesses.

operator

COO of Kruger Cowne, a global talent and speaker agency. Bookings, contracts, teams, systems and the commercial reality behind them.

founder

Founder of StageSide, formerly TalentZ — a direct booking platform taken from an idea to a live product.

developer

Platforms, databases, CMS systems, games and mapping engines. Written, not outsourced.

consultant

Brought in to work out why something is not working, then to fix it rather than write a report about it.

talent agent

Years of representing people, which is where the instinct for brand building for humans comes from.

brand builder

Positioning, identity and messaging that has to hold up in a real room — for companies and for people.

more about rees

how we choose the tool

the right tool, not our favourite tool.

No single platform suits every project. We choose per brief, and the strategy, design judgement, engineering, security and data structure stay our responsibility whichever route we take.

fully custom code

Products and platforms with unusual logic, hard performance demands or long lifespans. Written from scratch and owned by you.

wordPress, done properly

Custom themes and structures for content-led sites where a team needs to publish without asking us first.

databases & internal systems

Stock, bookings, pipelines, paperwork. Structured data, real permissions and reporting that matches how the business actually runs.

modern build platforms

Where the fit is right, these compress months of product work into days or weeks — with the same review, testing and security standards applied.

certifications

certified to build faster.

outhang is a certified Lovable Partner, and Rees Cowne is a certified Lovable Expert App & Web Builder.

It is one capability among several — used when it is the right one, and always on top of the same judgement, engineering and security standards we apply to fully custom work.