# outhang > outhang is a London creative, digital and operational studio. It designs brands and builds websites, bespoke CMS platforms, web apps, internal business systems and the operations underneath them. Work is delivered by the person who designs and builds it, and every project is owned outright by the client. outhang exists because most businesses are sold either a template they will outgrow or a bespoke system they never needed. The studio starts with the commercial problem, then recommends the cheapest route that genuinely fits — a website builder, custom-coded WordPress, a fully custom build, or a bespoke database that runs the business. Founded and run by Rees Cowne: ten years of running businesses, founding products and writing the software behind them. Certified Lovable Partner; Rees Cowne is a Certified Lovable Expert App & Web Builder. Certified to build faster, experienced enough to know when not to. Contact: team@outhang.com. Based in London, United Kingdom. Works with clients internationally. ## How outhang operates - Direct: clients work with the person doing the design and the engineering — no account managers, no junior handoff. - Honest routing: if a £1,500 builder site solves the problem, outhang says so rather than selling a £10,000 build. - Data model first: on any system, what things exist and how they relate is defined before a screen is designed. - Owned outright: the repository, the database and the accounts are the client's from day one. No platform lock-in, no licence trap, no monthly tax on the client's own idea. - Search engineered in, not added later: server-rendered pages, a route per topic, structured data and performance budgets from the first commit — for search engines and for AI answer engines. - Modern tooling where it earns its place: certified build platforms compress months into weeks on the projects that suit them. Strategy, architecture, data modelling, security review and ownership always stay with outhang. Not every project uses the same route, and no project is left dependent on one. - Operational, not just visual: outhang also builds the bookings, contracts, invoicing, stock and pipeline systems businesses actually run on. ## Pricing (UK, indicative, VAT excluded) - Website builder site (Wix, Squarespace, Shopify), set up properly: £1,000–£3,000 - Custom-coded WordPress: £3,500–£8,000 - Custom-coded website: £5,000–£10,000 - Bespoke CMS or operational database: £5,000–£10,000 - Major system or web application: £25,000+ - A guided questionnaire at /brief returns a priced estimate and a written brief in a few minutes. ## Pages - [Home](https://outhang.com/): What outhang is and what it builds. - [What we do](https://outhang.com/services): Seven routes in, from builder sites to full custom platforms. - [Pricing](https://outhang.com/pricing): What a website, CMS or web app costs in the UK, with the figures behind the estimator. - [Tell us how we can help](https://outhang.com/brief): Guided questionnaire returning a priced estimate and a briefing document. - [Work](https://outhang.com/work): Case studies of platforms, sites and systems built. - [Background & credentials](https://outhang.com/credentials): Track record, how tools are chosen per project, and official certifications. - [About](https://outhang.com/about): The studio and who runs it. - [Journal](https://outhang.com/journal): Articles on costs, comparisons, CMS builds, SEO and AEO. - [The lab](https://outhang.com/lab): Working interactive demos built in-house. - [Contact](https://outhang.com/contact): Enquiries and consultation booking. ## Services - [Fully custom builds](https://outhang.com/services/custom-build): Code that exists only for one business — data model, interfaces and logic written and reviewed by engineers, owned by the client. For when the product is the software: platforms, marketplaces, booking engines, internal tools. - [Custom-coded WordPress](https://outhang.com/services/wordpress): WordPress as a real content system rather than a pile of plugins — clean templates, editorial control, speed and search performance. - [Wix, Squarespace & Shopify](https://outhang.com/services/website-builders): Builder platforms set up properly for businesses that need to be live quickly and edit things themselves. - [Bespoke CMS & databases](https://outhang.com/services/cms-and-databases): Systems that run a business — bookings, contracts, invoicing, stock, pipelines, permissions and reporting in one source of truth. - [Creators & public figures](https://outhang.com/services/influencer-websites): Personal brand websites for creators, speakers, artists and founders who need a home they own instead of a feed they rent. - [SEO & AEO](https://outhang.com/services/seo-and-aeo): Being found by search engines and by AI answer engines — crawl structure, internal linking, metadata, structured data and content written to be quoted accurately. - [Idea to launch](https://outhang.com/services/idea-to-launch): A business taken from nothing to live — positioning, identity, product, build and go-to-market. ## Selected work - [Kruger Cowne](https://outhang.com/work/kruger-cowne): Website, brand and search architecture for a global talent and speaker agency. - [The Kruger Cowne System](https://outhang.com/work/kruger-cowne-system): Bespoke CMS and database running bookings, contracts, invoices, itineraries and client records. - [StageSide](https://outhang.com/work/stageside): Direct booking platform connecting bookers with talent. - [StageAlly](https://outhang.com/work/stageally): Free browser studio for musicians — amp and effects rig, loop station, drum machine and one-click livestream. - [Swoopstaker](https://outhang.com/work/swoopstaker): Live, self-updating sweepstakes for any tournament, shared with one link. - [SlideLobster](https://outhang.com/work/slidelobster): Browser-based live wall displays for pubs, offices, clinics and venues. - [SafariRanger](https://outhang.com/work/safariranger): Pixel-art browser safari game with accounts, progression and leaderboards. - [THePETEBOX](https://outhang.com/work/thepetebox): Official artist site for the loop pedal beatbox artist. - [Ecstatica](https://outhang.com/work/ecstatica): Identity, website, events booking and shop for a UK conscious dance community. - [Sergeant Scrambler](https://outhang.com/work/sergeant-scrambler): Personal brand platform for a UK motorcycle creator. ## The lab (live demos, built in-house) - [Marque](https://outhang.com/lab/marque): Self-playing demo of a sales pipeline and inventory database for a luxury car showroom. Fictional data, real interface. - [oh. run](https://outhang.com/lab/oh-run): A full side-scrolling browser platform game with levels, lives and an arcade leaderboard. - [Overnight](https://outhang.com/lab/overnight): Landing page generated from a few answers. - [Brandsmith](https://outhang.com/lab/brandsmith): Brand direction generated live. - [Ash & Ember](https://outhang.com/lab/ash-ember): Restaurant concept built end to end. - [Placement](https://outhang.com/lab/placement): Interactive placement demo. - [Roster](https://outhang.com/lab/roster): Roster and talent listing concept. ## Landing pages - [Web design London](https://outhang.com/web-design-london): London web design and development, with prices. - [Brand building London](https://outhang.com/branding-london): Positioning, identity and the build that carries it. - [Personal brand websites](https://outhang.com/personal-brand-websites): Sites for creators, founders and public figures. ## Optional - [Full context for language models](https://outhang.com/llms-full.txt): Expanded description of the studio, services, process, pricing logic and technology. - [Official partner profile](https://lovable-partner-directory.lovable.app/partners/outhang): Independent verification of outhang's certified partner status. - [Sitemap](https://outhang.com/sitemap.xml): Every indexable page. - [Privacy & cookies](https://outhang.com/privacy): What data the site collects and why there is no cookie banner.